Melkunie

Melkunie PROTEIN - Decathlon Giftcard

Melkunie PROTEIN wants to support people with an active lifestyle or a balanced diet. Melkunie does this by making quark, yoghurt, shakes and puddings with a high protein content. Proteins are necessary for the construction and maintenance of your muscles and contribute to a healthy diet. 

Melkunie PROTEIN believes it is important that you consume these proteins in an easy and healthy way: during breakfast, on the go or as a snack!

Melkunie PROTEIN Actie

In 2021, 2022 and 2023, FFO organized a campaign for Melkunie. The aim of the campaign was to stimulate the product sales of Melkunie PROTEIN. 

When purchasing €5 worth of Melkunie products, consumers receive a free Decathlon gift card worth €5. After uploading their receipt via the promotion website, they received their gift card in the mail.

''A wonderful promotion that I would like to have more often in the year'' - consumer

For this campaign we designed a website and made various promotional materials: website banners, POS materials, advertisements and e-mail templates. We also took care of complete managing of the finances, sent the gift cards to consumers and we have a customer service for questions about the promotion.

We monitored and presented the results of the action at Melkunie. Every year we look together at what can be improved to make the campaign even more successful. With success: in 2023 about 20% more consumers participated in the promotion, compared to the year before.

Do you want to know the possibilities for a promotion or a campaign that fits your brand completely? We like to think along with you! Get in touch with us.